Friday, October 28, 2011

Best Holiday Rentals Listings Sites Survey 2011

COHR recently conducted a survey of Holiday Rentals Owners to find which Holiday Rentals Listings Sites gave them the most bookings in 2011.

Perhaps not surprisingly, the bigger sites came out best in the survey.

Owners voted Homeaway as the best site overall, with 19% of Holiday Rentals Owners saying it gave them the most bookings. VRBO was only just behind with 18% of Owners saying they received most bookings on the VRBO site. Flipkey was third with 14%, a strong finish for a site that it definitely emerging as a major player in the Holiday Rentals by Owner industry.

Given the consolidation that has been going on in the Holiday Rentals marketplace, it is perhaps no surprise that 5 of the top 9 sites are owned by the Homeaway group. These are Homeaway, VRBO, Homelidays, Ownersdirect and Vacationrentals.

There were also two sites owned by Tripadvisor in the top nine i.e. Flipkey and Holidaylettings.

Among Free Holiday Rentals Listing Sites, Vacationrentals411 (18%) was the narrow winner over Adventurepads (17%). Vacationrentals411 was also the only free site to make the top nine overall sites.

(There were two sites that offer free trials that featured in the top nine: Flipkey and VacationHomeRentals .)

However, it was interesting to note that 26% of Holiday Rentals Owners said that they either don't use Free Holiday Rentals Listings sites or that they don't get any bookings from them.

You can find the full survey results on All Holiday Rentals Best Holiday Rentals Listing Sites Survey 2011 .

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